Client: Aldrich Art Jewelry
Project: Website Design, eCommerce, Google Shopping, Shop App, Email Marketing, SEO
OVERVIEW
Aldrich Art Jewelry is a family-owned studio based in the mountains of Durango, Colorado, known for its masterfully handcrafted, heirloom-quality jewelry. Founded by Benny and Valerie Aldrich, the studio is rooted in a shared commitment to harmony, balance, and artistry. Each piece is created using the finest elements from the earth and sea, resulting in vibrant, one-of-a-kind designs that reflect the natural beauty of the world around us.
Kat Fox Design redesigned a new website featuring a full eCommerce online store and user-friendly design. The website refresh encourages online sales and includes strong Search Engine Optimization (SEO). The website was integrated with Google Shopping and Shop app to introduce an additional two sales channels. Email marketing and social media campaigns were implemented after launch to encourage website traffic and sales. The first sale was submitted two days after launch.
WEBSITE DESIGN
AFTER
BEFORE
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